At IMS we manage social pages, create content and develop communities around you, your products and your customers.
Social Media Strategy
We’ll help develop your social strategy based upon your business needs. You may already have in-house marketing teams who just require guidance, or you may need us to help build your social presence from scratch. Either way we’ll help find the best approach and help you find the right tone of voice and style for you, making sure that your business is portrayed exactly how you want it.
Social Media Content Creation
We will write your content for the various social platforms based on what you want to achieve, what’s trending or the story you have to tell. Our social team will help you create fast, reactive updates that drive conversations and build brand love. We create content for all major Social media platforms including Facebook, LinkedIn, Twitter, Instagram, Pinterest, YouTube and Google MyBusiness.
Social Media Page Moderation
We’ll manage your social pages and we know how to deal with Trolls, fans and questions. We will target passions, leverage praise and minimise pain.
Paid Social Media
Social ads can be used to improve your reach and generate interest in a new product. This could be through promoted content or ads on Facebook, LinkedIn, Twitter, Instagram, Pinterest or YouTube. We also have relationships and contacts with some of the most authoritative publishers, bloggers, journalists and social influencers.
Social Media Reporting and Analytics
We’ll monitor the various social networks, making sure that you know who’s talking about you, what they’re saying and what they think. We can also track your competitors and analyse their approaches compared to yours. Our social media reporting will help identify and inform future activity and provide data driven insights.